70 year old Creativity Technique That Is Still Relevant Today | The Creativity Post
FIVE STEPS TO YOUNG’S CREATIVITY TECHNIQUE
1. GATHER RAW MATERIAL
If we are trying to solve a problem, we need to learn everything about the challenge we are working on. Here, Young suggests something which sounds a lot like a principle of design thinking, where the person needs to get out of their office, and connect with people that are having the problem you are trying to find a creative solution to. In this phase we should be like curious explorers.
He also suggests that there is the lifelong job of gathering raw material for creativity by being interested and curious about many diverse hobbies and fields. As Young says,
Every really creative person has two noticeable characteristics. First, there is no subject under the sun in which he could not easily get interested-from say Egyptian burial customs to Modern Art. Second, he is an extensive browser in all sorts of fields of information.
This browsing of diverse information comes in handy for eventually having a critical mass of raw material to combine in new ways. Young suggests finding some kind of system for filing and categorizing cool ideas and stuff one finds as one explores. Now, we are lucky with all the tools in the digital realm which help us gather snippets, quotes, pictures and interesting things we find as we browse. We may have the idea today that we are inundated with too much information, however the upside of this is that we have lots of raw material to draw from for problem solving.
2. DIGESTING THE RAW MENTAL MATERIAL
This is a tricky stage, where facts, ideas and raw material are looked at from many different angles and playful combinations are explored. The creative person is trying to see relationships between the raw material one gathered.
Here a strange element comes in. This is that facts sometimes yield up their meaning quicker when you do not scan them too directly, too literally…When creative people are in this phase, they get a reputation for being absentminded.
In this stage, half baked ideas will arise and Young suggests jotting them down right away no matter how crazy and impractical they may seem. After working a long time at this, usually a state of hopelessness will arise where everything will feel upside down, and there will be no clear insight anywhere. Young suggests this time of creative confusion is a sign one has worked hard enough and is ready for the next step.
3. LETTING IT GO
Here, you take a break. Try not to keep thinking about the challenge you’re working on. Even though it may seem counterintuitive to what we’ve been taught in school, Young asserts that this stage of putting the problem out of your mind is just as important as the previous two stages. Today, in the world of exploring what fosters creativity, it continues to be recognized that we need a time of letting go; doing something totally different to allow for new connections in our brain to come together.
You remember how Sherlock Holmes used to stop right in the middle of a case and drag Watson off to a concert? That was a very irritating procedure to the practical and literal minded Watson. But Conan Doyle was a creator and knew the creative process
4. OUT OF NOWHERE THE IDEA WILL APPEAR
If you have been truly disciplined in the first three stages of the process, Young says that you will likely experience the fourth. The fourth is that often creative solutions will arise when we least expect them and often when doing totally unrelated activities. As Louis Pasteur said, “Chance favours only the prepared mind.”
This is the way ideas come: after you have stopped straining for them, and have passed through a period of rest and relaxation from the search.
5. ENSURING AN IDEA IS RELEVANT
In this stage you have to take your new idea out into the world and see if it is truly a good one. Young recognizes that when you do take the idea out, you usually find that it is not quite as amazing as when it first arose. At this point, disciplined critique to ensure your idea fits with the criteria of the challenge you are working on is necessary. It’s important here to share your idea with others and have them offer insight. Young suggests that when you do ask for feedback you will find that a good idea has self-expanding qualities and can stimulate others to build on it.
Do not make the mistake of holding your idea close to your chest at this stage. Submit it to criticism of the judicious.
Remote pleasure control.
Fundawear — by durexaustralia
2 Phones cross-linked via Amazon Server over Internet to corresponding garment worn on other end.
Source: youtube.com
“Consumers are becoming more concerned about product origins, from where they were produced to how they were produced, and by whom,” says Paula Rosenblum, managing partner at retail research firm RSR Research. “I believe retailers are going to be ultimately driven to provide this information.”
The continued spread of smartphones could provide retailers with a relatively cost-effective method of doing so. In the fourth quarter of 2012 smartphone sales rose 38.3 percent from the same period the previous year to reach 207.7 million units worldwide, according to research company Gartner.
Already a small handful of retailers are testing or deploying mobile technology that enables consumers to check the provenance and sustainability of the goods in their stores. One is the high-end clothing brand, Burberry, which at the London fashion show in February showed a radio frequency identification (RFID) service that enables customers equipped with smartphones to track the entire production process of an item of clothing.
Burberry sewed RFID chips into the linings of coats and bags, which consumers then scanned with a smartphone or tablet that logged into the company’s site. The RFID chip activated a video that showed the various steps in the item’s production, from initial design sketches through to final display on the catwalk. In addition, customers visiting Burberry’s flagship store in London’s Regent Street can use the same RFID chips to prompt videos to appear on mirrors, which are equipped to turn into screens.
Source: newsroom.cisco.com
10 Things to Stop Saying to Your Kids (and What to Say Instead)
Current research shows that some of the most commonly used and seemingly positive phrases we use with kids are actually quite destructive. Despite our good intentions, these statements teach children to stop trusting their internal guidance system, to become deceptive, to do as little as possible, and to give up when things get hard.
Source: Lifehacker
An Introduction to Guide (by GuideApp)
<iframe width=”640” height=”360” src=”https://www.youtube.com/embed/qC6SvypajrM?rel=0” frameborder=”0” allowfullscreen></iframe>
Source: youtube.com
Morto 1 suspeito do Detonado em Bostom
2 Irmãos da republica Russia da Chechnya ressonáveis pelo massacre em Boston - 1 morto, na subúrbio da Boston - @NPR @Wnuv
What Apple is up against in two growing mobile markets: China and Brazil — GigaOm
Xiaomi, a high-end smartphone maker in China, and Movile, Brazil’s biggest and most important wireless carrier, showcase the challenges Apple faces in those two markets.
“Expensive in Brazil is not $200, it’s $2,000,”
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Source: SoundCloud / Bellalicious
dGinga mad SoundCloud, LISTEN TO THIS: http://soundcloud.com/subpop/deboband-andlay
Source: SoundCloud / SubPop
